Not a Website - A Conversion Engine
A digital layer that transforms industrial and life science websites into
conversion-ready sales platforms using buyer psychology, industry logic, and a proven framework.
Choose your role
For Sales Managers
Your Website Generates Traffic. Your Team Generates Excuses.
''The leads are bad.'' ''They're not ready.''
Meanwhile, your team wastes 60-70% of their time on activities that have nothing to do with selling.
What They Do Today:
- Chase unqualified inquiries
- Call “just wanted pricing”
- Send generic follow-ups
- Attend tire-kicker meetings
Result: 80% go nowhere
What They Should Do:
- Talk to active evaluators
- Handle technical questions
- Close pre-educated buyers
- Win competitive deals
Problem: No context
Sales Enablement
- Dynamic content by persona
- Problem-first approach
- Clear sales story
- Intent intelligence tracking
Sales Story = User Flow
How dynamic content works - 3-Step Process
Each persona sees a DIFFERENT sales story on the same page addressing their specific pain, current solution, and
desired outcome. The page doesn't just inform: it qualifies, educates, and converts based on who's visiting.
Visitor Profile Selection
Page asks: ''What best describes you?''
- Commercial Manager
- Technical Manager
- Operations
Adaptive Content Change
Entire page restructures
- Different pain points
- Different case studies
- Different CTAs
- Different depth
Intelligence Captured
Analytics reveal readiness
- WHO visited (persona)
- WHAT they care about
- WHERE in journey
- WHEN to follow up
Positioning
Industry-Specific Positioning
- Vertical-specific pain points
- Industry use cases & ROI
- Peer reference positioning
- Objection handling frameworks
What it looks like
We transformed the website from a brand billboard to a brand experience, creating a clearer structure and a more focused message.
The new design elevates how the brand communicates value.
Real Numbers from Your Sales Team
01
Time Savings
- 40% less qualification time
- 30% less research
- 50% fewer bad meetings
- 60% more time selling
02
Conversion Lift
- 65% higher show rates
- 3x meeting → proposal
- 2x proposal win rate
- 50% shorter cycles
03
Team Morale
- Reps actually want leads
- Confidence in every call
- Clear path to quota
- Team that sells
Proven Results
67
Pages built8-12%
Conversion Ratevs 1-2% traditional
4.2x
ROI in 6 months42%
Less qualification time65%
Higher meeting ratesStart your growth journey
1 Package to start
With options to grow
Sales Enablement Page Package
Timeline: 5-7 weeks total
€ 9.000
What’s Included:
- Persona Audit (3 personas)
- Competitive Analysis
- Sales Story Creation
- Dynamic Page Build
- Analytics Integration (Basic)
- Slack / Email Notification
What You Own:
Complete framework
3 persona analyses
Live page
All source code
You've seen how we work — now let's build
something that drives real results.
In just 30 minutes, we’ll show you where to grow next —
and how to reach the right buyers, fast. Zero fluff. All insight.