Mastering Event Lead Generation for Manufacturers
Day 1
The biggest mistakes companies make at industry events—and how poor planning leads to wasted resources and lost opportunities.
Day 2
Choosing the Right Events – Where Your Buyers Actually Are
How to pick the right events based on data, engagement potential, and real ROI—so you stop wasting time at the wrong trade shows.
Day 3
The Cxeco Strategy – How to Book High-Value Meetings at Events
A step-by-step framework for researching, qualifying, and booking meetings with key decision-makers before the event.
Day 4
Post-Event Follow-Up – Turning Conversations into Contracts
The 3 biggest mistakes manufacturers make after events—and the follow-up system that keeps leads warm and drives real sales.
Day 5
How to Build a Scalable Event-Based Lead Gen System
How to turn event marketing into a repeatable, high-ROI process that feeds your sales pipeline and closes more deals.