Know before you go. Expand smarter. Win where others guess.

CXECO replaces static market reports and scraping tactics with precision research built for go-to-market execution in complex B2B environments.

Real Use Cases – Powered by CXECO

Base – Sensile Medical

Base – Sensile Medical

Mapped the European pharma/biotech market to identify drug developers in Phase 1/2 trials and define the TAM for drugs with subcutaneous delivery.

Outcome: Validated pipeline, 4 persona profiles, targeted account list and decision maker with high intent

Deep – Algra

Deep – Algra

Helped Algra align its HMI product line with the right product segments and decision-makers in MedTech manufacturing.

Outcome: Clear product-segment fit, top account strategy, and faster GTM

Strategic – Nosta

Strategic – Nosta

Built a market entry roadmap for Nosta to evaluate opportunities in defense manufacturing based on capabilities and supply chain role.

Outcome: Tier-based segmentation, SOM forecast, entry path defined

Market Discovery Without Assumptions

Enter With Clarity – Not Guesswork

Whether you’re launching in a new region or evaluating a new sector, Strategic Research gives you the clarity to make confident, data-backed moves. We map where your product fits, who controls the budget, and how the market is shifting – so you never waste time chasing the wrong opportunity.

  • Segment-level opportunity mapping
  • Procurement and decision-maker insights
  • Go-to-market fit and entry readiness

Buyer Intelligence That Goes Beyond Job Titles

Understand Who Buys – And Why They Will

We don’t just deliver contacts—we uncover real buying behavior. From growth signals and decision triggers to cost-of-inaction insights, we help you understand what drives purchase decisions and who drives them inside complex organizations.

  • Site-level and HQ decision-maker targeting
  • Buyer personas with sales triggers and pain points
  • Communication data + engagement readiness

Competitive Clarity, Growth Projections & SOM Modeling

Find Your Window of Opportunity – Before the Market Closes It

We map your serviceable market, segment-by-segment, factoring in saturation, production capacity, procurement behavior, and real-world adoption barriers. The result? A precise forecast of what’s actually obtainable—and where your strengths give you an edge.

  • SAM & SOM projections
  • Industry trend + funding insights
  • Entry barrier analysis and go/no-go framework

Fit-to-Market Mapping That Aligns with Your Expertise

Your Capabilities Deserve a Market That Values Them

Whether you’re a manufacturer, OEM, or contract supplier, we help you align your core competencies with the product groups that need them most – so your expansion efforts land with maximum impact.

  • Competence-to-product segment fit
  • Strategic positioning by product relevance
  • Innovation & investment segmentation

From Research to Execution - Fast

Insights Delivered. Strategy Activated.

In 28 to 56 days, you get everything from segment maps and buyer lists to strategy decks and data packs – ready to plug into your GTM engine. We’re not a research firm – we’re your growth partner.

  • Structured account & contact data
  • ICP definition & persona map
  • Executive-ready summary and recommendations

Compare Our Research Levels

Video Call

Feature

  • Industry & Sub-Sector Segmentation
  • Product-to-Market Fit
  • ICP & Decision-Maker Profiling
  • Market Data & Growth Case
  • Market Entry Strategy
  • Company Data Output
  • Decision Maker Data Output
  • Final Deliverables

Video Call

Base (5K / 28d)

  • SIC + sub-industry
  • Core industry alignment
  • Basic role + CRM-based
  • TAM assessment
  • Target list + 500 contacts
  • GDPR-compliant contacts + sales triggers
  • Summary report + company list

Video Call

Deep (8K / 42d)

  • Product group + application mapping
  • Product-to-product segment fit
  • Operational insights + buying center roles
  • Revenue + production capacity analysis + SAM
  • HQ vs. site-level ops + tech/equipment insights
  • Site-level operations and maintenance contacts
  • Full buyer map + data pack + insight sheet

Video Call

Strategic (12K / 56d)

  • Tier-based segmentation + supplier structure
  • Competence-to-product fit (based on capabilities & technology)
  • Persona deep dive: challenges, triggers, cost of inaction
  • Industry growth rate, funding trends, SOM projection
  • Entry barriers, adoption blockers, GTM access strategy
  • Innovation tracking, R&D pipeline, funding activity
  • Strategic personas + comms behavior + tier-level targeting
  • Executive roadmap + campaign-ready outputs

How It Works
5 Step Research Engine

Step 1: Market Segmentation

Define industries, sub-sectors, product groups, and procurement layers

Step 2: Buyer Discovery

Identify decision-makers, map buying centers, build persona insight

Step 3: Product Fit Mapping

Align offering to segment needs based on capability and market demand

Step 4: Growth & Entry Strategy

Model SOM, assess adoption barriers, define access route

Step 5: Data Delivery & Executive Summary

Get campaign-ready data, go/no-go recommendations, and presentation assets

Why Not a GTM Agency or Research Firm?

Video Call

Features

Market Knowledge:

Procurement Mapping:

Buyer Insight:

Sample Strategy:

Actionability:

Delivery Time:

Video Call

GTM Agency

  • General
  • Not included
  • Email-based persona guess
  • Big list, spray & pray
  • Lead only, no fit check
  • 10–16 weeks

Video Call

Research Firm

  • Academic/High-Level
  • Rare
  • High-level decision tree
  • Passive overview
  • No GTM linkage
  • 8–12 weeks

Video Call

CXECO Strategic Research OS

  • Built on complex B2B & manufacturing
  • Tier 1/2/OEM segmentation
  • Role-based + pain point + trigger data
  • Precision targeting, segment-first
  • Plug-and-play into sales & GTM engine
  • 4–8 weeks

Get Your Complementary Research Assessment

Wondering if Base, Deep, or Strategic is the right fit?
Let’s explore your challenge, define the right tier, and build a growth case together.

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