Know before you go. Expand smarter. Win where others guess.

CXECO replaces static market reports and scraping tactics with precision research built for go-to-market execution in complex B2B environments.

Real Use Cases – Powered by CXECO

Base – Sensile Medical

Base – Sensile Medical

Mapped the European pharma/biotech market to identify drug developers in Phase 1/2 trials and define the TAM for drugs with subcutaneous delivery.

Outcome: Validated pipeline, 4 persona profiles, targeted account list and decision maker with high intent

Deep – Algra

Deep – Algra

Helped Algra align its HMI product line with the right product segments and decision-makers in MedTech manufacturing.

Outcome: Clear product-segment fit, top account strategy, and faster GTM

Strategic – Nosta

Strategic – Nosta

Built a market entry roadmap for Nosta to evaluate opportunities in defense manufacturing based on capabilities and supply chain role.

Outcome: Tier-based segmentation, SOM forecast, entry path defined

Market Discovery Without Assumptions

Enter With Clarity – Not Guesswork

Whether you’re launching in a new region or evaluating a new sector, Strategic Research gives you the clarity to make confident, data-backed moves. We map where your product fits, who controls the budget, and how the market is shifting – so you never waste time chasing the wrong opportunity.

  • Segment-level opportunity mapping
  • Procurement and decision-maker insights
  • Go-to-market fit and entry readiness

Buyer Intelligence That Goes Beyond Job Titles

Understand Who Buys – And Why They Will

We don’t just deliver contacts—we uncover real buying behavior. From growth signals and decision triggers to cost-of-inaction insights, we help you understand what drives purchase decisions and who drives them inside complex organizations.

  • Site-level and HQ decision-maker targeting
  • Buyer personas with sales triggers and pain points
  • Communication data + engagement readiness

Competitive Clarity, Growth Projections & SOM Modeling

Find Your Window of Opportunity – Before the Market Closes It

We map your serviceable market, segment-by-segment, factoring in saturation, production capacity, procurement behavior, and real-world adoption barriers. The result? A precise forecast of what’s actually obtainable—and where your strengths give you an edge.

  • SAM & SOM projections
  • Industry trend + funding insights
  • Entry barrier analysis and go/no-go framework

Fit-to-Market Mapping That Aligns with Your Expertise

Your Capabilities Deserve a Market That Values Them

Whether you’re a manufacturer, OEM, or contract supplier, we help you align your core competencies with the product groups that need them most – so your expansion efforts land with maximum impact.

  • Competence-to-product segment fit
  • Strategic positioning by product relevance
  • Innovation & investment segmentation

From Research to Execution - Fast

Insights Delivered. Strategy Activated.

In 28 to 56 days, you get everything from segment maps and buyer lists to strategy decks and data packs – ready to plug into your GTM engine. We’re not a research firm – we’re your growth partner.

  • Structured account & contact data
  • ICP definition & persona map
  • Executive-ready summary and recommendations

Compare Our Research Levels

Starter
$5K
28d
Most popular
Deep
$8K
42d
Strategic
$12K
56d
Core features:
Industry & Sub-Sector Segmentation
SIC + sub-industry
Product group + application mapping
Tier-based segmentation + supplier structure
Product-to-Market Fit
Core industry alignment
Product-to-product segment fit
Competence-to-product fit (based on capabilities & technology)
ICP & Decision-Maker Profiling
Basic role + CRM-based
Operational insights + buying center roles
Persona deep dive: challenges, triggers, cost of inaction
Market Data & Growth Case
TAM assessment
Revenue + production capacity analysis + SAM
Industry growth rate, funding trends, SOM projection
Market Entry Strategy
Entry barriers, adoption blockers, GTM access strategy
Company Data Output
Target list + 500 contacts
HQ vs. site-level ops + tech/equipment insights
Innovation tracking, R&D pipeline, funding activity
Decision Maker Data Output
GDPR-compliant contacts + sales triggers
Site-level operations and maintenance contacts
Strategic personas + comms behavior + tier-level targeting
Final Deliverables
Summary report + company list
Full buyer map + data pack + insight sheet
Executive roadmap + campaign-ready outputs

How It Works
5 Step Research Engine

Step 1: Market Segmentation

Define industries, sub-sectors, product groups, and procurement layers

Step 2: Buyer Discovery

Identify decision-makers, map buying centers, build persona insight

Step 3: Product Fit Mapping

Align offering to segment needs based on capability and market demand

Step 4: Growth & Entry Strategy

Model SOM, assess adoption barriers, define access route

Step 5: Data Delivery & Executive Summary

Get campaign-ready data, go/no-go recommendations, and presentation assets

Why Not a GTM Agency or Research Firm?

GTM Agency Research Firm CXECO Strategic Research OS
Market Knowledge General Academic/High-Level Built on complex B2B & manufacturing
Procurement Mapping Not included Rare Tier 1/2/OEM segmentation
Buyer Insight Email-based persona guess High-level decision tree Role-based + pain point + trigger data
Sample Strategy Big list, spray & pray Passive overview Precision targeting, segment-first
Actionability Lead only, no fit check No GTM linkage Plug-and-play into sales & GTM engine
Delivery Time 10–16 weeks 8–12 weeks 4–8 weeks

Get Your Complementary Research Assessment

Wondering if Base, Deep, or Strategic is the right fit?
Let’s explore your challenge, define the right tier, and build a growth case together.

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