Dynamic Stack-Up: Elevating Event Engagement and Igniting RTF Vials’ Success through Strategic Sales Growth Plan!

Prior to engaging CXECO, Gerresheimer was in the process of considering the recruitment of a sales enablement resource to bolster the newly established GX Biological Solutions Unit. The primary objective was to address the challenges associated with sales efficiency. However, concerns arose due to the protracted nature of the hiring process.

Upon closer examination, a multitude of issues emerged from data analysis, research, prospecting, marketing operations support, and lead qualification. It became apparent that a single role might not be sufficient to tackle the diverse array of problems identified. This initial situation prompted the need for a comprehensive strategy to optimize sales operations and enhance overall efficiency.